NADA MarketValues Product Campaign

Timing is everything for an auto dealer when bidding on used vehicles in the fast-paced setting of an auction. The MarketValues App helps them make quick and informed bidding decisions by compiling data from multiple vehicle pricing sites in one convenient place.

We developed this campaign concept to showcase the App while communicating the benefit of quick access to a vehicle's value. The campaign consists of print and digital ads that point to a landing page where auto dealers can learn more about and download the MarketValues App.

Role: concept development and design, directed Art Directors and Copywriters

NADA MarketValues Campaign

Timing is everything for an auto dealer when bidding on used vehicles in the fast-paced setting of an auction. The MarketValues App helps them make quick and informed bidding decisions by compiling data from multiple vehicle pricing sites in one convenient place.

We developed this campaign concept to showcase the App while communicating the benefit of quick access to a vehicle's value. The campaign consists of print and digital ads that point to a landing page where auto dealers can learn more about and download the MarketValues App.

Role: concept development and design, directed Art Directors and Copywriters